MM markMike Mansmann
Work with me

In-house at Cane Creek

Partnerships

Bringing other brands into a launch or an advocacy effort, and making the result worth stopping for.

Custom-anodized eeWings cranks from TiO2 Designs on a white background.
Photo: TiO2 Designs
Custom-anodized eeWings cranks from TiO2 Designs.
Photo: TiO2 Designs

TiO2 Designs x Cane Creek

  • Partnership Management
  • Advocacy Marketing

Custom-anodized eeWings cranks, made with Gabe at TiO2 Designs and donated to the FallFest 2026 silent auction for the Appalachian Mountain Bike Club of Knoxville. The cranks raised $1,500 for the club.

TiO2 Designs ↗eeWings ↗

Significant Other hand-built enduro bike with an Invert Enduro fork, in a redwood forest.
Photo: Mike Thomas Photography
Eye-shaped cutout in the frame’s shock mount.
Gold rebound knob on the Invert Enduro fork top cap.
Gold Hellbender 70 headset on the titanium head tube.

Significant Other x Cane Creek

  • Partnership Management
  • Launch Strategy

A hand-built Significant Other Doom Scroll Prophecy MX from Ashley King, with a titanium front triangle and steel swingarm, built as the launch bike for the Invert Enduro at Sea Otter Classic 2026. I specced the build with Ashley and brought in PNW Components, TRP, Reserve Wheels and Continental. The bike made Sea Otter coverage in NSMB, Bikerumor, The Radavist and Bikepacking.com, and the Cane Creek and Significant Other Instagram collab post I published drew 673 likes and 60 shares (as of November 2026).

Significant Other ↗Invert Enduro ↗PNW Components ↗Reserve Wheels ↗TRP ↗Continental ↗